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Pigskins & Pigtails, owned by Texas native Jennifer Sanderson, is a small business itself. Jennifer started using vinyl to decorate shirts for her kids. One day, while in a craft store, Jennifer happened upon a Speedball screen printing kit. She decided to try it out, and was hooked. She filmed her printing process and posted it to YouTube, where it took off. Her blog, which had previously been about all types of crafting, moved to the genre of screen printing. Thanks to YouTube, Instagram, and Pinterest, she’s gained a following of crafters just like her.